Having corporate headshots is an essential part of any company's branding strategy. They are a way to show the human side of your business and give your clients a look at the people behind your brand. While studio headshots are popular, on-location shoots have become increasingly common in recent times. On-location shoots can add a more personal touch to your headshots and give a glimpse of your team in their natural environment.

Our photography team specializes in on-location corporate headshots. We know the importance of creating a comfortable atmosphere for our customers to make sure they look and feel their best. Our process is simple and effective and we take pride in giving clients high-quality images they can use for their website, social media, and other marketing materials. First, we collaborate with our clients to find the best place for the shoot. This could be in the office, or anywhere that reflects the company's brand. Once the location is set, we work on the details of the shoot which includes choosing the right equipment, setting up the lighting, and ensuring the environment is suitable for the shoot. On the day of the shoot, we go to the location and start getting ready. We then help each team member to feel comfortable in front of the camera. We show them poses and give advice on how to adjust their posture and expression to take the best possible shot.

We use high-quality equipment and lighting to capture the perfect headshot for each customer and have team members touch up the photos on the spot. After the shoot, we offer a convenient service that allows clients to download their photos right away. This saves them time and eliminates the need to wait for a photographer to edit and send them the images. Our clients like the convenience and efficiency of this service. They also like that they can get all their images at once instead of waiting for each image to be sent one at a time. This is particularly helpful for groups that need multiple headshots for their team. In conclusion, corporate headshots are an essential part of any business branding strategy. On-location shoots are a great way to add a personal touch to your team's headshots and show them in their natural environment. Our photography company is proud to provide high-quality on-location corporate headshots and an innovative service that allows clients to download their photos right away. If you are looking for a reliable and efficient way to capture your team's headshots, contact us today.

For small businesses, taking professional-looking product photos can be a daunting and expensive task. Hiring a professional photographer or purchasing expensive equipment may not be within their budget, but fortunately, there are affordable options available that can help them achieve high-quality product photos on their own. In this article, we will discuss how small businesses can take their own product shots or product reels using inexpensive LED lights, a digital camera, and even with a mobile phone.

Step 1: Setting up the Shot

The first step to taking professional-looking product photos is setting up a proper set. This involves selecting a clean and clutter-free background that will allow your product to stand out. This is where the majority of your time will be spent when you start your shoot. While you can use a white poster board or a plain-coloured fabric as a backdrop, which is great for product catalogue shots. For your particular brand, I recommend researching current trends online to see what’s popular. The key is to keep it simple so that your product can take center stage. For this shoot, we only used what was available in the shop.

Once you have your background in place, position your product in front of it. Depending on the size and shape of your product, you may need to use a stand or prop it up with something to get it into the right position.

Step 2: Lighting

Lighting is crucial to creating a professional-looking product photo. Without proper lighting, your photo can look dull, flat, and unappealing. One of the most affordable lighting options for small businesses are LED lights. These lights provide a bright, clean, and consistent light source that can help highlight your product and bring out its best features.

Position your LED lights on either side of your product and adjust their angles to achieve even lighting. You may also want to experiment with different angles to create shadows or highlights that can add depth and texture to your photo.

Step 3: Camera Settings

To capture the best possible photo, it's essential to adjust your camera settings. If you're using a digital camera, set it to the highest resolution possible, and use a low ISO setting to avoid grainy images. For mobile phone cameras, select the highest quality setting available and use the camera's built-in gridlines to align your shot.

If you're using a digital camera, adjust the aperture and shutter speed to control the depth of field and exposure. A lower aperture will create a shallow depth of field, blurring the background and keeping the focus on your product. A higher aperture will create a deeper depth of field, keeping more of the background in focus.

Step 4: Editing

After taking your photos, you may want to do some editing to enhance their appearance. This can be done using free or low-cost photo editing software, such as Affinity Photo or GIMP. Other software like Adobe Photoshop or Lightroom tends to add up in costs as they are based on monthly subscriptions. A great mobile app that I use regularly is Snapseed by Google (which was used to edit the image below). Super easy to use. Some common edits include adjusting brightness and contrast, colour adjustments, cropping, and removing any unwanted objects.

Conclusion

Taking your own product shots can be a cost effective way for small businesses to create great branding photos that can showcase their products and attract potential customers. By following the steps outlined in this article, and with a little time, practice and experimentation, you can capture stunning images that will help your products stand out in a crowded market. You will be on your way to creating awesome-looking product photos using inexpensive LED lights, a digital camera, or a mobile phone.